By far the most underrated British Invasion band if not the most underrated Rock act of all time, The Kinks engender a fierce loyalty in their fans that the pop acts of today can only dream about. It's that loyalty that compelled Geoff Edgers to film his quest to reunite the legendary band. Directed by Robert Patton-Spruill "Do It Again" has been described as a kind of "Sherman's March" with guitars and features appearances by Sting, Zooey Deschanel, Clive Davis, Robyn Hitchcock, Paul Weller, Warren Zanes and Peter Buck.

The official 25 x 39 inch poster Spur created for the film was screen-printed 2 colors (black and a musty coloured yellow) at Globe Poster. The venerable Baltimore poster printer has a long history printing gig posters for musical legends including: Led Zeppelin, Janice Joplin, and Stevie Wonder among others.

For my part, I wanted to depict the original line-up from their classic period, include a few Easter eggs for their fans, and put the Davies Brothers at the center of everything.

It's a love letter to the the ink (or is it tea?) that dripped from Ray's pen and the fuzzy guitar sound Dave created with a razor blade and an 8 watt amp, and for a group that left a musical stamp that's equal parts genius and madness.

"Do it Again" opens at the Rotterdam International Film Festival January 28, 30, and 31.